Staffordshire’s Independent Media Ecosystem
The Staffordshire Signal is a premium, multi-channel platform designed to celebrate the people, stories, and businesses of our county. We provide a 100% brand-safe, ad-clutter-free environment where your business is seen alongside high-quality local journalism, not clickbait.
With a monthly reach of over 40,000 readers and a combined social following of over 90,000, we connect your brand to an engaged audience that values integrity and community.
Staffordshire’s Premier Independent Media Ecosystem
In a digital world filled with intrusive pop-ups, autoplay videos, and sensationalist clickbait, your brand deserves a dignified home.
The Staffordshire Signal offers a 100% brand-safe, ad-clutter-free environment.
When you advertise with us, you aren't just buying "clicks"- you are investing in the regeneration of local journalism. As a non-profit CIC, our surplus revenue is reinvested back into the county, making your marketing budget a force for local good.
Ways to Partner With Us
1. The Free Monthly Print Magazine Reach over 20.5 million UK adults who still trust and keep print media. Our premium, full-colour A4 glossy magazine is distributed to high-footfall venues across the county, from independent cafes to the Staffordshire Chambers of Commerce, as well as a digital version on the website.
- Options: From eighth-page spotlights to premium placements.
- Longevity: Local magazines are kept and shared, with 45% of households keeping physical media for over 38 days.
- Impact: 56% of UK consumers trust print advertising more than any other medium.
2. The Digital Newsroom & Website Our website serves as a daily resource for news and events. Unlike social media, there are no algorithms deciding who gets seen - your brand is integrated into the heart of our digital content. It is entirely free to use, ensuring your message is accessible to everyone, forever, without paywalls.
3. The Weekly Wednesday Newsletter Delivered every Wednesday evening, get directly into the inboxes of our most engaged readers. Our weekly newsletter provides a curated roundup of Staffordshire life, offering a highly personal way to showcase your business or project.
4. Video Partnerships (Coming Soon) As we expand our tech-stack media hub, we are launching high-quality video content. This will allow our partners to tell their stories through cinematic, local storytelling that resonates across all digital platforms.
Bespoke Packages & Sponsorship
We believe in Collaboration over Competition. We work closely with our partners to create tailored media packages that align with your specific goals and budget.
- Advertorials: Bespoke, long-form features written by our editorial team to tell the real story of your business or project.
- Category Sponsorship: Align your brand with our unique sections, such as our dedicated Ceramics department - the only one of its kind in local media.
- Premium Placements: High-visibility positions in print and across our digital ecosystem.
Reinvesting in Staffordshire
As a Community Interest Company (CIC), every penny of our surplus is legally "Asset Locked" to support our project. Advertising with us creates paid opportunities for local creatives, keeps our platform free for everyone, and showcases the very best of our county.
"This isn't just a magazine. It's a platform for the people of Staffordshire to be seen, heard, and celebrated." — Jenna Goodwin, Editor & CEO
Enquire Today
Ready to reach a loyal, local audience? Contact our Business Development team to request a full media pack or discuss a bespoke partnership.
- Email:mark@thestaffordshiresignal.co.uk
- Phone: 01782 438 268